Dentra needed a t-shirt design for a company sponsored “5k Fun Run” as part of the Pacific Northwest company launch. We wanted something fun and playful that runners would want to continue to wear after the event. To encourage future wearing, we selected a technical t-shirt in a bright color so that it would be comfortable to run in and eye-catching enough to provide visibility in the frequently gray Pacific Northwest weather. I drew on one of my favorite illustrations to give the shirts a bit of personality and a sense of humor.
The back reflects the request of the event sponsor that we promote next year’s conference: